Integrated Services Incorporated (ISI) is an established company that offers an end-to-end software solution for operating quick lube shops, called LubeSoft®. LubeSoft provides networked point-of-sale interfaces and back-office systems for inventory and personnel management. ISI wanted to pursue a new rich internet application that would display real-time business metrics in the form of a car dashboard. ISI was already marketing the dashboard concept at industry trade shows; although customers liked the general idea, ISI stakeholders were concerned that the design lacked usability and didn’t display the right metrics.
ISI engaged with Devise in order to meet three key project goals:
1) Understand customers’ needs and define a coherent vision for the LubeSoft Dashboard product.
2) Design an attractive and intuitive Dashboard user experience.
3) Provide a clear specification document in a short timeframe for their Agile development team.
This 21-day project with Devise involved User Research and Product Conception services with a short Detailed Design phase. Read more for the full story….